brand evolution

1996

As a result of honey hunting and beekeeping programmes initiated by Keystone, a brand known as ‘Last Forest Honey’ was launched. The honey was marketed packed in bottles of 1kg, 500g and 300g.

1997

The first Green shop was established in Kotagiri. 

1998

The first Last Forest logo was conceptualised. The product range mainly included honey, pepper, beeswax candles and silk cotton. 

1999

New design of labels conceptualised for sweet, bitter & hive honey.

2002

Launched our signature beeswax balms. 

2003

Green Shop Coonoor was established. 

2004

Trials were done to use more local packing material and eliminate the use of plastic for products. Beeswax soaps were added the product range.

2005

Launched our flavoured honey collection.

2006

Green shop Ooty was established.

2011

After being registered as a legal entity in 2010, Last Forest undergoes a retail branding exercise through Fair Trade Forum. A new logo and brand manual is designed with the help of Via Media. Various flavours of beeswax lip balms were added to product range. 

2015-16

Kavita Pandya, an alumnus of National Institute of Fashion Technology, Delhi (NIFT) took on the task of changing the style and packaging of our entire product range. Incorporation of ‘Ajile Bottu’ painting style in the labels. 

2020-21

Collaboration with Impprintz to re-brand and re-package the entire range of products.